EuroDirect’s International Team Ramp Up Their Global Offer at IDMF 2007
Stand E711, 1st -3rd May, Earls Court 2, London
At this year's IDMF, EuroDirect's International Team
will be launching an outstanding range of new products and services
for global direct marketers. Their 'all-encompassing' new portfolio
now positions them as the world's leading supplier of international
direct marketing services.
EuroDirect will be launching a number of new international
products at this years IDMF, from online CAMEO appending and
address cleaning, through to a comprehensive range of global
consumer lists. In addition, EuroDirect will also be exhibiting
their latest CAMEO Classifications and their new version of
MICROVISION, their international marketing intelligence
system.
CAMEO
Online
CAMEO Online provides 24x7 web access for direct marketers to
profile and enhance their international customer data against the
CAMEO Classifications suite, which now covers over 32 countries and
segments over 1.5 billion consumers worldwide. CAMEO Online can be
used to profile and append CAMEO codes to both global and UK
datasets. CAMEO Online also enables users to quickly and easily
audit and cleanse their customer files as part of the same simple
process.
International Mailing Lists
Also being launched at the Show will be their wealth of consumer
universe data for markets all over the world. By combining these
comprehensive name and address lists with the power of CAMEO,
EuroDirect are now able to offer highly targeted
mailing lists for the following countries:
- Austria
- Belgium
- Canada
- Czech Republic
- Denmark
- Finland
- France
- Germany
- Hong Kong
- Hungary
- Italy
- Netherlands
- Norway
- Poland
- Portugal
- Republic of Ireland
- Spain
- Sweden
- Switzerland
- USA
New CAMEO Classifications
EuroDirect are constantly investing in their
international CAMEO portfolio. Recent additions to the CAMEO family
include CAMEO South Africa and more detailed versions of both CAMEO
Germany and CAMEO Italy. All their Classifications will be
available at the Show.
MICROVISION
2007
Also being launched at the IDMF will be MICROVISION 2007,
EuroDirect's brand new version of MICROVISION. With a team of
developers working on it all year round, EuroDirect are proud to
demonstrate a range of exciting new features and
functionalities.
Seminar Theatre SponsorshipEuroDirect's UK
business will be sponsoring the B2C seminar theatre once again this
year, as part of their strategy to support ongoing learning within
the industry.
Martin Bradbury , International Client Services Director,
EuroDirect comments:
"This is an exciting year for the international part of the
business as we extend our global product portfolio into new
areas."
Bradbury adds: "Many organisations that want to
enter new markets have concerns over how they can find credible
suppliers and how they can ensure they are operating within the
bounds of legislation. We are now able to placate many of their
concerns with our comprehensive new 'one-stop-shop'."