EuroDirect Innovates again at this year's TFM, Stand D34
EuroDirect has got an exciting line-up of technological
innovations to showcase to Marketers on stand D34 at the Technology
for Marketing show this year.
CAMEO with Attitude
Top of the list is EuroDirect's refreshingly innovative online
market research and data selection technology. CAMEO with Attitude
will be demonstrated at the show, illustrating how marketers can
massively speed up their mail pack test process to days rather than
months whilst at the same time knocking thousands of pounds off
their test costs. What's probably most exciting is the users
ability to target each campaign creative, headline and offer
accurately to the type of people who were most responsive to the
test, increasing the appropriateness of each campaign and
ultimately increasing response rates.
MICROVISION 2007
Also being launched at the show will be MICROVISION 2007,
EuroDirect's brand new version of MICROVISION. With a team of
developers working on it all year round, EuroDirect are proud to
present a range of exciting new features and functionalities at
this year's show.
John Dobson , Managing Director of EuroDirect comments:
"EuroDirect are renowned for their commitment to investing in new
direct marketing technologies and at this year's
TFM we won't fail to inspire marketers with our new innovations. In
addition to our new CAMEO with Attitude and MICROVISION products we
will also be launching a range of new individual level targeting
systems. All will be revealed at the show!"