EuroDirect Innovates again at this year's TFM, Stand D34

EuroDirect has got an exciting line-up of technological innovations to showcase to Marketers on stand D34 at the Technology for Marketing show this year.

CAMEO with Attitude

Top of the list is EuroDirect's refreshingly innovative online market research and data selection technology. CAMEO with Attitude will be demonstrated at the show, illustrating how marketers can massively speed up their mail pack test process to days rather than months whilst at the same time knocking thousands of pounds off their test costs. What's probably most exciting is the users ability to target each campaign creative, headline and offer accurately to the type of people who were most responsive to the test, increasing the appropriateness of each campaign and ultimately increasing response rates.


Also being launched at the show will be MICROVISION 2007, EuroDirect's brand new version of MICROVISION. With a team of developers working on it all year round, EuroDirect are proud to present a range of exciting new features and functionalities at this year's show.

John Dobson , Managing Director of EuroDirect comments:

"EuroDirect are renowned for their commitment to investing in new direct marketing technologies and at this year's TFM we won't fail to inspire marketers with our new innovations. In addition to our new CAMEO with Attitude and MICROVISION products we will also be launching a range of new individual level targeting systems. All will be revealed at the show!"