Callcredit Bolsters Digital Marketing Team

Callcredit Information Group has appointed Sophie Walshe as Digital Planner within Marketing Solutions, as it strengthens its digital team and enhances its integrated solutions.

Callcredit is committed to delivering innovative digital solutions, which is becoming increasingly important to marketers as they increase their focus in this area. Sophie will be focusing on digital and social media as well as supporting the Head of Consultancy, Paul Kennedy.

Before joining Callcredit, Sophie was responsible for strategic planning and developing the social media offering at marketing agency Outside the Box. She also has considerable experience of enhancing integrated marketing campaigns and managing client accounts.

Sophie Walshe, new Digital Planner, said: "Callcredit is an exciting company, that offers a really comprehensive range of marketing analysis and solutions. I'm looking forward to helping clients, current and new, make the most of this expertise by integrating digital campaigns with other services to create strong, holistic campaigns."

Kevin Telford, Director of Strategy, said: "Our digital marketing solutions are developing and growing extremely rapidly as we make the most of the powerful data and knowledge that exists within the business. Sophie will help us to ensure that we continue to offer the most innovative and effective digital solutions to current and potential clients and we're delighted to welcome her to the team."