Automotive Focus: Audi

Did you know....?

Key Statistics:

• There are 681,308 Audi's currently registered in the UK.
  
  
• This represents 1.852% of UK registered vehicles.
  
  
• Audis rank as the 14th most favoured make by UK consumers.
  
  
• Only 19.12% of current private owners are female and 55.61% are male. 18.42% are company car owned. The genders owning the remaining cars are unknown.
  
  
• 6.94% of all Audi's are Convertible models. This equates to 47,307 cars.
  
  
• 21.25% are Estates and 39.09% are Saloons.
  
  
• 23.08% of Audi owners have chosen to put private plates on their vehicle.
  
  
• 0.48% of Audi's are classified as Imports.
  
  
• 83.59% of Audi's are manual transmission and 16.41% are automatic.
  
  
• The top 10 locations to see Audi's are: Birmingham, Stockport, Reading, SW London, Slough, Manchester, Milton Keynes, Bristol, Chester, Sheffield. Together these locations contain 22.54% of all Audi's.
  
  
• The most popular model is the Audi A4, making up 40.35% of the Audi market.
  
  
• The top two favoured colours are Blue (25.25%) and Silver/Aluminium (24.28%) which make up 49.53% of all Audi's. Black (18.23%) and Grey (12.53%) follow close behind.
  
  
• 23.93% are less than 24 months old. 44.64% are younger than 4 years old. 
  
  
• 9.75% have an engine size less than 1749. 15.51% have an engine size over 2450.

This analysis has been performed by GMAP using current market statistics from the anonymised DVLA Parc data.