Callcredit 2011 RetailVision Report: Manchester passes Glasgow to become largest retail centre outside London
Retail Planning expert Callcredit Marketing Solutions has released its 2011 RetailVision Report of the UK retail landscape, revealing that Manchester has leapfrogged Glasgow to become the largest retail centre outside of London.
Callcredit's retail centre league table, which uses RetailVision retail data to calculate revenue generated from comparison goods sales, also saw Leicester face the biggest fall in the top ten, dropping four places to number ten, whilst Cardiff raced up eleven places to 15 partly helped by the opening of the St David's development in late 2009. Edinburgh also rose three places to eight, breaking into the top ten.
The RetailVision Report provides the UK's most detailed listing of shopper catchments and retail centre revenues across the hierarchy of retail centres in the UK. It covers 16,259 retail centres classified across 26 centre types.
RetailVision has allocated each retailer with a brand tier score to identify whether they are premium retailers, mass +, mass or value, so the top towns for value and top centres for premium can be identified.
Norwich has topped the table for the most value stores with Blackpool, which came 88th in the overall revenue league table, taking second place in the value store rankings. Doncaster, Huddersfield and Preston also made it into the top ten for value retail stores, with all outside the overall top 30 centres by revenue (95, 74 and 55 respectively).
The pick of the premium centres is Manchester, with Oxford Street and Birmingham second and third respectively ranked by number of premium stores.
Chris Duley, Director at Callcredit Marketing Solutions commented: "As there have been few major retail developments in the last year or two, it is interesting to see so much movement in the top ten UK retail centres. What's even more interesting is seeing the smaller centres that feature in the top ten list when looking at value stores. Key insight such as this can really help retailers to identify the best location for their stores, in centres where they know their target customers shop. Choosing the right location is now more important than ever to retailers to ensure they capture market share."
New for the 2011 report, RetailVision has allocated each store with a 'pitch' score to enable retailers to optimise their location within a retail centre.
Click here to download the RetailVision report and see the full retail centre tables.